About me
A Strategic focus, backed by a creative and passionate spirit, has been a hallmark of my 20 year career in brand and marketing communications.
I've worked on campaigns for some of the world's most iconic brands - Porsche, Lucas Arts, Hewlett Packard, British Petroleum, the Commonwealth Games, Mooks, Fosters Group, Tab Corp and Holloway Diamonds - both as a Strategist and as an integral creative.
With extensive experience and a deep understanding of consumer behaviour, I bring a unique combination of investigation, strategic thinking, design excellence and project management skills.
By exhibiting a passion for great ideas, contemporary thinking and execution, I inspire team leadership, strategic incisiveness and an undiminished longing to produce work that connects, engages and inspires.
Recent highlights include the revitalisation of a Melbourne luxury diamond brand. The strategic development and design of a distinctive, easily identifiable iconic identity program that works across multiple applications. A highly emotive look-and-feel that resonates with luxury consumers including the previously out of reach younger professional market. Increased brand equity highlighted by record sales within the first six months of launch.
I have strong time management, staff management, client liaison and presentation skills. At heart I am highly intuitive, passionate and value a work - life balance.
My CV and LinkedIn profile (*), along with my current portfolio (*) will provide you with a clear indication of my strengths and professional achievements to date.
On a logistical level, my wife has dual citizenship for the UK, which is passed to me through marriage. We are very keen to spend some time living and working in England.
In the first instance, we can speak over the phone and I can be available for a face-to-face interview in London as things progress. I certainly would welcome the opportunity to meet with you to discuss how I can greatly benefit your client.
Warm Regards
Ray Bull