Raj Dias Director /​ Designer

ABOUT

Diet Coke is embarking on a fun new packaging stunt in the U.S., using HP Indigo digital printing technology to create millions of completely unique labels—in a campaign appropriately themed, “It’s Mine.”

We worked with Wonderscreen and created 3D bottles that were tracked to live action plates, other animations included bottles appearing out of a canvas and an art doodle. The videos appeared on their Instagram campaign.

MADEIT CREDITS

  • Diet Coke - Wonderscreen / OgilvyClient
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