. . .

About me

Award-Winning Strategy Director with global expertise in brand & shopper strategy

- Varied experience working with a breadth of brands and retailers

- I have a strong sensitivity and appreciation for the impact shopper marketing can have on brands

- A creative thinker who thrives in collaborative environments where diversity is championed

- Scrappy, hungry, and ready to sink my teeth into a pitch, project, or juicy brand problem

Biggest Accomplishments:

+ Always #LikeAGirl campaign, 2015 Gold Global Effie Award (lead author)

+ Bud Light Retail Pitch Win, which nearly doubled our agency output for ABInbev

+ Recent move abroad to live, work and stay curious

Clients:

+ Tech (Samsung, Norton AntiVirus)

+ Beer & Spirits (Anheuser-Busch InBev, ABI The High End, Miller Coors, Molson Coors UK)

+ Financial Services (Western Union)

+ CPG: FemCare, HairCare, and Beauty (Procter & Gamble) Pet Care (Smucker Pet)

+ Retailers: Tesco, ALDI, Walmart, Costco, CVS, Walgreens, Kroger, Publix, Total Wine, and 7-11

Based in London, I'm a US Citizen and UK Spouse Visa holder with full working rights

Driven, quirky, and outgoing, I'm someone who welcomes change. At the end of the day, making people give a sh*t about a brand and an idea is my ultimate goal.

Details

ContractPerm

LocationLondon, England, United Kingdom

Skill LevelSenior

LanguagesEnglish, Spanish (conversational)

Tagged Job TitlesPlanner, Brand Consultant, Researcher

Achievements

See all achievements

Recommendations

Currently No Recommendations

Skills

Branding, Digital Strategy, Experiential Marketing, Marketing, Photoshop, Retail Design, Strategy Planning

Sector Experience

Branding, Communications, Market Research, Retail

Clients

Procter & Gamble, Samsung

Awards

Cannes Lions - Gold, Effie\'s - Gold, Emmy Award

CV / Resume

Rachel's CV/Resume

Activity

Connections6 Followers187 Following14

Likes0

Creativepool member since 6 September 2016

Rachel's work

Jay Chiat Casey Study - Always #LikeAGirl

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