ABOUT

Little Buddha Cocktail Co. is a newcomer to the Ready-to-Drink category with a unique line of lovingly crafted, certified organic, and socially conscious cocktails.

CONCEPT:
5fold was tasked with creating the brand identity for Little Buddha Cocktail Co. We started by developing the visual identity and the packaging design process in tandem to ensure the brand was optimized for the primary medium where it would live.

EXECUTION:
We took as much inspiration from the organic ingredients and unique flavour combinations as we possibly could, creating a foundation for the brand based on a series of hand illustrated "mandalas". Each mandala showcases the carefully curated pairings of ingredients like Grilled Pineapple & Rosemary, Hibiscus & Pink Grapefruit and Natural Peach Tea.

RESULTS:
Little Buddha Cocktail Co. was quickly welcomed into 150+ LCBO locations across Ontario - a process that can often take months or even years - and will soon be hitting shelves across the country. Initial sales numbers have surpasses client expectations and the response on social media has been overwhelmingly positive.