About me

STRATEGY, CREATIVE IDEAS AND WORDS TO MAKE BRANDS MORE HUMAN

I'm a creative director and creative strategist with 15+ years of experience working both inside brands

and major advertising agencies big and small, from Publicis and Ogilvy to Mother and Vice Media. I've

created growth-proven branding, retail and content campaigns from ideation to delivery for every

category imaginable, including vitamins for pets.

I've learnt the importance of a global, cross-cultural and inclusive sensibility having worked in Europe,

the Americas, and Asia Pacific managing big scale and multi-channel projects both in digital and

traditional media.

I love a business challenge and enjoy stretching my mind to solve it with a strategic and

entrepreneurial vision.

I'm an energetic leader and team player who thrives in collaborative work environments fostering a

trusting and high-performance culture.