About me

Hi, I'm Pratish,

I am a Creative Director, Graphic Designer and a Brand Strategist.

I transitioned into professional design and branding from a background in advertising, strategic marketing and entertainment, so I don't just think like a qualified graphic designer - I see the landscape from my clients' perspective as a stakeholder in the success of their products or services, with a full appreciation of real-world constraints and frustrations.
I'm accustomed to flexing my creative muscles across a diverse range of topics and industries, from fine food to the lighting industry. I know how to resonate with my target audience, whether that's Joe Public or an entire decision-making committee huddled within a multinational corporation.
I get my kicks from the challenge of cracking a complex proposition in the way "normal folks" do solving a crossword puzzle or sudoku!
I combine strategic know-how with fantastic design to create a persuasive and pervasive message that will deliver a brand's commitment across every touchpoint.
To me, Branding is about more than Design. I get excited about identifying what my client needs to achieve, crafting raw features into compelling benefits and identifying the call to action that will turn their prospects into customers and their customers into loyal followers.

Using these skills, I help develop and create Corporate Identities, Advertising Campaigns, In-Store Displays, Packaging Design, Direct Marketing, Sales Promotion and every imaginable strategic branding solution.

The best way to know more about me and what I do is to see some of my work (*).

Thanks for your time.
Please do let me know when would you like to discuss your requirement through a call / skype chat / email.