Peter's work
About Peter
Globally experienced marketing acquisition (origination) and CRM professional with strong leadership and marketing automation skills developed over 24 years - across 4 continents / 18 countries in fast paced businesses.
A self-starter and team player with a high degree of personal initiative, who comes up with innovative solutions that deliver high level commercial results (Performance Marketing and Marketing Automation). Sectors covered:
- Personal Finance: Unsecured / Secured Loans (Personal / Motor), Credit Cards, Insurance, Remittance
- Betting: Casino, Sports, Poker, Live Casino, P2P Games (Fixed Odds, Spread betting)
- City Trading: CFD's, Spread Betting (Indices, Forex)
Key Skills
- Effective creation, implementation, delivery and management of go-to-market strategies for new or large businesses (acquisition and loyalty growth programmes)
- Design and delivery of marketing automation projects (digital design) - driving ROI and team optimisation
- Leadership and teamwork
- Agency and 3rd party management
- Project and work management
A self-starter and team player with a high degree of personal initiative, who comes up with innovative solutions that deliver high level commercial results (Performance Marketing and Marketing Automation). Sectors covered:
- Personal Finance: Unsecured / Secured Loans (Personal / Motor), Credit Cards, Insurance, Remittance
- Betting: Casino, Sports, Poker, Live Casino, P2P Games (Fixed Odds, Spread betting)
- City Trading: CFD's, Spread Betting (Indices, Forex)
Key Skills
- Effective creation, implementation, delivery and management of go-to-market strategies for new or large businesses (acquisition and loyalty growth programmes)
- Design and delivery of marketing automation projects (digital design) - driving ROI and team optimisation
- Leadership and teamwork
- Agency and 3rd party management
- Project and work management