About me

Hi!

My name is Pepo, a professional art director with a strong concept based skill in visual design. Since 2005 that I step into a big agency, I use this bipolar skills for advertising and comunication, adding value to brands and helping clients to be more visible, friendly, closer to their clients... From the starting point of a strong idea, I create brands from scratch, design a strategy or a tactical comunication for a business, a tv spot, the 'path to purchase' for retail company, a packaging that stands out, a whole exciting brand experiencial, ... I also have experience in print processes, digital, UX, as well as planning, briefing and directing photo shoots.

The Guardian, Sony, Virgin Media, England Basketball, Foot Locker, SanDisk, DeWalt, Toyota, Movistar (O2), Leroy Merlin, Repsol, Knauf, Coke, are some of the brands I worked with. I combine my work with some of my other passions: write on my blog, walk around shoreditch on hunt for a nice exhibition, hang out with friends,

Skills

Art Direction, Branding, concept, Creative Direction, digital design, Digital Strategy, Image Retouching, Presentation, Print Design, Strategy Planning, Typography

Sector Experience

Advertising, Automotive, Communications, editorial, FMCG, Information Technology, Trades

Clients

Brave, England Basketball, freeform.London, Itch, Leo Burnett, Millington Associates, Proximity London, SMP, The Guardian, Vivid Brand