ABOUT
Help Remedies needed some…well, you know, to refresh their current packaging and introduce new variants to the portfolio. Our Design studio refined the existing identity, colour-coding the embossed pill shape to visually strengthen the brand architecture, improving stand-out and immediacy of recognition. The evolution dials up the brand’s equities, creating a powerful secondary language to be used across further touch-points and communications.
With a redesign that resulted in a sales increase of 1000% , Nathan Frank, Founder of Help Remedies, had this to say about our work, “Pearlfisher has done a great job in enhancing our identity so that it communicates everything we have to say without spelling it out, literally.”
AWARDS
DBA Design Effectiveness Award
Gold American Packaging Design Award
Back to Help Remedies project
Nania Constantinescu
UI designer
Romania
Andrea
Cofounder and President, studio flamini and MARC Research Center
Italy
Andre Van Dyk
Global Design Director
South Africa