About me

For over 20 years I've been coming up with ideas and writing copy to bring brands, products, events, stories and voices to life.

From increasing sales to changing behaviours, defining new brands to creating experiences, I've worked across most sectors and markets on:

- scripts

- social, online and print advertising campaigns

- online content

- employee communications

- exhibitions

- brand activation

- branding & guidelines

- writing workshops

- recruitment toolkits

- whitepapers

Until recently I was the Head of Copy at integrated creative agency Clinic, working with clients including Barclays, Network Rail, MINDBODY, Tesco, UGLE, Sky Media, Arsenal, CAPCOM, Madame Tussauds, Umbro, Old Mutual Wealth, The Premier League and many more. As well as working directly on all of these accounts, I was also head of the team, responsible for motivating, leading and developing other members.

I'm currently freelancing for a range of agencies and clients, continuing to come up with and develop concepts, craft copy and generally deliver whatever a project needs to succeed.

Paul's work

MINDBODY UK launch campaign

Network Rail Recruitment Toolkit

Tesco Privacy Centre

Old Mutual Wealth - Money Myths animations- Canada

UGLE Victoria Cross memorial

Barclays - Technical Enablement

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