Paul Holder
Freelance Creative Copywriter
ABOUT
I helped plan and write Tesco’s Privacy Centre, an approachable and easy-to-use site which not only presents Tesco’s policies on privacy, cookies and data use, but which also provides a range of general online safety advice.
It needed to feel welcoming, reassuring and engaging, so in addition to a warm, non-corporate and consumer-facing tone of voice, where possible we came up with diagrams and animations to help lighten the copy load.
A quick google search for Tesco Privacy Centre will lead you to the live site.



