About me
Paul Harrison - Senior Visual Communications Consultant
I'm a Winchester-based graphic design and marketing consultant with over 40 years' experience specialising in technical catalogues, packaging design, and industrial branding for B2B clients. I combine design precision with deep production knowledge across print and digital formats, particularly skilled in specification-heavy layouts and complex product data.
Current UK Client Work: I'm actively working with Cambro Europe (since Aug 2023), liaising with their UK management team and USA head office on trade shows, product launches, and adapting marketing assets for European markets. I also work with Amazon Filters Ltd (since Sept 2024), creating multilingual Price Books for European markets and handling layouts and print production for short-run digital editions.
Core Expertise:
- Technical catalogue design and production (full process from briefing to print management)
- Packaging design and POS displays for retail and industrial sectors
- Product photography and technical illustration (cut-back visuals and exploded views)
- Print workflow optimisation and colour accuracy control
- Digital asset management and multi-format campaign execution
- Brand identity development and multi-location rollout
Notable Achievements:
- 36-year relationship with Cabstrut, supporting their market leadership in electrical cable reticulation
- Delivered a 676-page catalogue profiling 14,000+ items for Matus, contributing to 330% business growth over 13 years
- Directed visual identity rollout for Voltex across 72 nationwide branches (25-year relationship)
- Complete rebrands for national manufacturers including Sprayon and Bidvest Buffalo Tapes (Sellotape packaging range)
Major Brands: STANLEY, SELLOTAPE, BLACK & DECKER, 3M, BIDVEST, BOSAL — with some relationships spanning 30+ years.
Technical Capabilities: I handle the full design-to-production cycle: client briefing, photography direction, layout design, artwork finalisation, press checks, and vendor liaison. I provide in-house product photography with precise colour balancing for print and digital.
Working Style: Flexible and straightforward. I can engage hourly, in scoped blocks, or on a project basis, and I'm open to ongoing support arrangements. I benchmark quotes from trusted print partners to secure competitive pricing without compromising quality.
Availability: Available for full time or freelance and contract graphic design projects, UK-based with full remote capability. Particularly well-suited to technical catalogues for engineering and manufacturing sectors, packaging design, and projects requiring production expertise.
Qualifications: City & Guilds - Technical Illustration, Graphic Design & Photography
Diploma Member - Society of Industrial Artists & Designers (SIAD)
Advanced Management Training - Effective Executives
Skills
Desktop Publishing, Illustration, Packaging Design, Photography, Print Design
Sector Experience
Agriculture, Education, Food & Beverages, Manufacturing, Mining, Public Sector, Transport