About us

Parent® specialise in on and offline design for brands in the property space.

An independent brand studio based in the UK, working with clients across the globe. From small independent startups [Neighbour] to large international corporations [Sotheby’s International Realty].

We believe in the power of good design to effect how your brand is perceived and received by the world. Simple powerful ideas that create meaningful, memorable connections are what drive us.

Specialising in creative work for the built environment — Property, interior, architecture, hospitality, and retail. We help our clients win more business, charge more for that business, and raise awareness through thought-provoking brand creation and communication.

“We trust and rely on them absolutely, to deliver fantastic, creative campaigns. They’ve added huge value to our business over the years” Heidi Lulsens — Spencers New Forest

Parent combines big agency experience and considered thinking, with the agility and attention you’d expect from a small studio.

Our work focuses on the premium end of the real estate, retail, and hospitality sectors. With clients ranging from early-stage start-ups and small companies, through to global corporations. Clients include; Savills, Berkshire Hathaway HomeServices London, Sotheby's, Bournemouth University, Chestertons, JLL, John D Wood & Co, Spence Willard, Spencers New Forest, Curchods, P&O Cruises, Bupa.

We combine the strategy, design, content, objects, and language that tells your brand story, considering how all the pieces of your puzzle come together. We design all the ways your brand manifests itself in the world, and in the eyes and ears of your audience, from print campaigns to online, packaging, imagery, and environments.

Small, on purpose. You get a dedicated creative team. You get the passion, the blood, the sweat, the tears, and the tantrums.

Ideas are more powerful than any metric, analytic or focus group. We believe in engaging your audience with humour, interest, and difference, to capture their hearts and their attention.

We believe that the best results come from close collaborations, joint ambitions and pushing boundaries. Comfortable being creative provocateurs, we consider the best outcome to a project comes when we push, and are pushed.

Our capabilities include — Brand Strategy & Design, Positioning, Naming, Art Direction, Campaigns, Signage, Type Design, Logos, Editorial Design, Writing and Website Design & Development.