About me

BERLIN - TORONTO - NEW YORK

I studied graphic design at the university and worked in advertising as an art director in multinational companies e.g. Publicis, Euro RSCG, Bozell Worldwide, and The Coca-Cola Company for 14 years; I created work for brands such as Coca-Cola, Nokia, Philips, Mazda, Peugeot, Guerlain, Clarins, and many others. I art-directed plenty of commercial photo shoots and TVCs. Therefore, I see things more from the vantage point of an art director rather than of a conventional photographer. This also means that I pay a big attention to not-creating one distinctive style for everything I do. I'd rather create styles that fit individual moods and needs of the assignments, and keeping in mind the golden rule "It's not about you, it's about the final product". Eventually, what I aim for is not taking pictures, but creating images that communicate. Because of my background and experience, I am good at working with creative themes and creative teams.

Originally from Toronto, I am Berlin-based advertising, editorial, and portrait photographer. I have work published in printed and online media in Canada, the US, and Europe. I shoot/offer Medium Format* photography to deliver the best possible quality to my clients.

In 2015, proudly showcased as one of the selected fashion photographers representing Canada.

Website:
oz-john (dot) com

IG: oz.john.ph