About me

My experience spans from creating digital experiences, design systems and installations to brand identities and visual languages, for clients such as Nike, Adidas, IKEA, Rapha, Chanel and Moncler among others.
I most recently have helped Made Thought establish their new digital department, widening and strengthening their offering, also through the integration of experiential designers and 3D visualisers. In previous years, I worked on R/GA's Venture Studio program, helping forward-thinking, sustainability-oriented start-ups shape their ideas and bring them to life.
I'm a detail obsessed, design and new technologies lover, a strong advocate of inclusion and gender equality and I was actively involved in R/GA's own WomanUp initiative, which I helped redefine the brand identity for.
I'm currently mentoring and organising initiatives for the empowerment of young women and non-binary creatives.

My work has been recognised by multiple industry awards of the likes of the Cannes Lions, Red Dot, D&AD, OneShow and more.
I've been a speaker at design conferences like OFFF Italia and Desina, and over the years I've been part of jury panels of many prestigious award shows of the likes of D&AD, ADC Awards, Creative Circle, D&AD New Blood, Awwwards, TheFWA and Digital Design Awards.

In 2020 and again in 2023 I've been recognised as one of Pitch 100 Superpeople, and in 2022 as one of Campaign Magazine UK and Creative Equals' 30 Future Leaders.

Awards

Awwwards, Cannes Lions - Bronze, Cannes Lions - Gold, Cannes Lions - Grand Prix, Cannes Lions - Silver, D&AD Award - Nomination, D&AD Award - Wood Pencil, FWA - Favourite Website Award, iF Design Awards, LIA Award - Bronze, Red Dot Award - Red Dot Award

Clients

Adidas, BBC, Chanel, Google, IKEA, Moncler, Nike, Siemens plc