NOW
London
ABOUT
Itch does all the yukky bits of pet ownership. Launching with a subscription flea treatment, we created this pun-tastic poster campaign. It was loved by pet owners. The brand went from 0 to 24% prompted awareness amongst its audience, with response rates of more than 70% - all on a media budget of just £250k. True.
MADEIT CREDITS
Annual 2020 BronzeItch product launchOOH
Project featured: on 2nd September 2020
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NOW has been a Contributor since 25th November 2015.