About me

Nimisha is an experienced creative strategist with a proven history of building and revitalizing brands. Over the course of her career she has reignited and turned around iconic brands like Eggo, Cheez it, Frosted Flakes and Coors Light.
She is passionate about making brand's irresistible by rooting strategies in a deep understanding of consumers and the cultural forces that influence them. Her work has received industry recognition winning awards at Effies, One show, Clios, Warc Effectiveness and has been featured on John Oliver and Stephen Colbert.
In addition to her love for advertising, Nimisha shares a passion for supporting worthy causes. Her work "The Lost Class" for the non profit organization 'Change The Ref' put a spotlight on the gun violence epidemic in the US.