. . .

About me

A creative mischief-maker with a global mindset and a genuine passion for disrupting the expected. I've led teams, inspired bold thinking, and built standout campaigns across Asia, the Middle East, Europe, and the US, guiding world-class brands from big ideas to beautiful execution.

From luxury and lifestyle to sport, travel, and tech, I've helped brands earn the right to be in people's lives. Work that connects across every platform and format, with emotion and meaning at its core.

I believe in fearless creativity, strategic clarity, and leading with both vision and heart. Whether redefining brand tone, mentoring rising talent, or turning 'what if

Much of my career has been spent setting and defending creative standards, and finding the right words for brands that needed to mean something. I created one of the most successful and controversial drink-drive campaigns in recent memory. Wrote a global manifesto that reignited a dormant British sports car icon for a new breed of driver. Repositioned Etihad Airways around a promise, not just a tagline. Led a counter-extremism campaign for the Home Office that reached three million people without a penny of paid media. Generated £42 million from a B2B campaign built on a single human truth. And told the story of the world's tallest building, making it stand for something far greater than a footnote in the Guinness World Records.

I've built frameworks that outlasted the campaigns and led teams of up to 30 creatives under a single philosophy: the restless pursuit of better. Not perfection for its own sake, but a refusal to settle for good enough when something far greater is within reach.

I lead with honesty, invest in the people around me, and work to create environments where the right mix of talent, experience, and inspired thinking produces work that genuinely matters.

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Neil's Followers

Hruttvik Vitthalapura

3D Artist, shi-va studio

India

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The Cutting Crew

India

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DeebsDay

United Kingdom

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Artrooms

United Kingdom

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Michael Bird

artist /animator, Freelance 3D Artist at Scruffy Dog

United Kingdom

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Endemol Shine UK

United Kingdom

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Mark Sambrook

Video Production Specialist, Freelance Video Professional

United Kingdom

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Searchlight

United Kingdom

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Sergio Martin

Graphic Designer, Chittak ltd

United Kingdom

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Ciarán Roibard McLaughlin

Freelance Filmmaker, BalloonAway Films

United Kingdom

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Jonathan Lane

Freelance Senior Designer, Design Lane

United Kingdom

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Louis Baptiste

Creative Director, House Of Hippies

United Kingdom

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Adam Vittoz

Technical Assistant, Avanti Media Ltd

United Kingdom

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Brooklynne Straiko-Hassenstein

Graphic Designer

United Kingdom

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Lubna Hussain

Quality Control Executive & In House Videographer, Metail

United Kingdom

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Charlie Worman

Graphic Designer, Wormandesigns

United Kingdom

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Miguel Galindo Aguirre

Film Maker, Coventry University

United Kingdom

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Mollie Moore

Film Maker

United Kingdom

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James Mcloughlin

Avid Editor, Northern Film School (student)

United Kingdom

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Timothee Chesnin

Freelance Digital Designer, DigitasLBi

United Kingdom

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