About me
Work Summary
Corporate Work
I've executed projects to enhance visual thinking, streamline complicated data into easily perceivable content and create design collaterals for both digital and print media for marketing, promotional and brand identity solutions. I am currently working with varied clients on brand value strategy creation, visual design, digital footprints and identity design as well pitch decks and promotional content.
Creative/Entertainment
An alum of the New York Film Academy, I have previously worked with Media Mammoths like Sony Music, Viacom and Creative Entertainment Network in their core creative and marketing teams. I was involved in the mind-mapping and brainstorming sessions to establish initial branding as well as creative direction of the TV shows released under Comedy Central and Spike Network. I have also created the key-art direction for music albums and covers for Sony Music artists and several Independent short films that have screened all over the world. Art Direction in the entertainment industry is something I am passionately seeking to be doing more of and involve myself in the core content-creating projects.
My Story
I hail from a humble city in Central India called Bhopal. Growing up, art was my instrument of expression. I held a brush in my hand even before I wielded a pen to form full-fledged sentences. This tells me that art and design has been my personal calling since the inception of my wits. It always irks me to see people growing increasingly pessimistic about life. I suspect this is driven by the magnified projection of war, grotesque crimes and the canny glorification of pain for entertainment. I want to change that deceitful approach of the media while portraying things. Hence, here I am halfway across the world pursuing my passion for to use the same media in a different light and create a paradox that accentuates optimism.