About me
Why hire me
I have been probing into the creative outskirts of my mind to generate ideas that settle the stringent marketing challenges of a brand to carry on with its very existence. It has been a challenging task to break-through the perceptions and belief systems of the consumers all these years. Going through this process of realization, I have learned to diversify my thought patterns by smartly amplifying the behavioral insights and the break bumpers that they encounter. My reason-to-believe has been primarily the skill to think with an open mind and express the thoughts flawlessly. In a nutshell, the single-minded-benefit that my traits carry is personified in my philosophy that talent works and consistency pays.
Skills
Copywriting (English & Urdu) Brand Campaigns, Brand Strategies, Press Ads, Brochures, Profiles, Manuals, Flyers, Banners, Web Contents, Promotions, Press Release, Magazines, Newsletters, Leaflets, Backdrops Creative Writing Poetry, Dialogues, Articles, Creative Write-ups, Reports Concepts Business Pitches, Product launches, Brand Promotion, TV Commercials, Storyline, Radio Spots, Scrolls, Music Videos, Storyboards Scriptwriting (English & Urdu) Radio Adverts, TV Commercials, Infomercials, Corporate AV, Documentaries, Jingles (Urdu also) Event Management Live Tableaus, Live Stage Plays, Activities, Entire Execution, Creative Strategies, Art Direction/Designing.
Sector Experience
Brand Building/Brand Extension, Corporate Identity Programs, Brand Messaging, Style Guides, Research and Focus-testing, Business/Product Naming, Logo Creation, Product/Character Development, Marketing Materials (Print & Interactive Brochures, Catalogs, Sale Sheets, Presentations & Press Kits), Website/Interactive Development, Packaging, Point-Of-Sale/Displays, Annual Reports, Trade Show Exhibit Design & Construction, Strategic Marketing Plans, Direct Mail & Direct Response, Business Communication, Special Promotions, Event Planning, Translation Services.
Awards
Written & Edited a book Way to Grow Rich www.waytogrowrich.com, Selected amongst the best 33 poets of the world in 2001 for a world competition held in USA., Selected for publication thrice by American and United Kingdom Library of Poets Pen Pusher Publication, Voices Net Publication, Poetry Dot Com., Interview in Star (Dawn) as a budding poetry writer in 2001., Poems published in Khaleej Times, Dawn, The News., Articles published in Khaleej Times, Dawn, The News., One Poetry Anthology ready for publication (Expressions The thoughts of time)., Launching ceremony of Stabilo at Marriott Hotel Karachi & Pearl Continental Hotel Lahore, managed the entire event., Managed the entire event of Axiom UK at a local hotel., Managed the entire activities of a community event named Writers Hunt. Also hosted an event as the Master of Ceremony.
Clients
A-Plus, ARY Musik, ATV, Braun Pakistan, Caresse, Cheery Blossom, Daihatsu, Designer Zone, DHL Pakistan, Exportimes, Faysal Asset Management, Fedex Pakistan, Fedglobe (Pvt.) Ltd., FM 101, GEO Television, GEO TV, Gillette Pakistan, Golden Palms, Green Wood Residency, Greenstar Touch, Gulf Dream Cruise, Haier Refrigerators, Harpic, Hum TV, Ideographic Designer, Indus Motors Toyota, IUCD, Johnson & Johnson, KASB Bank Ltd., KESC, Kolson, Kolson New, Lakson Tobacco, Maxcom Internet, Media City Productions, Mortein, Multinet, National Accountability Bureau, National Bank of Pakistan, National Foods Ltd., National Volunteer Movement, Olivia, Pakistan Remittance Initiative, Pakistan Telecommunication Ltd., Paksat Telecom, PEGASUS, PET Bottles, PIA Vision, PICT, Ponds, Reckitt Benckiser Dettol, Rung Television, Sanofi Aventis, Sathi, Shehzan, Slogan Magazine, SSGC, Stabilo Germany, Standard Chartered Bank, Star Cruises, Strepsils, UBC Pakistan, Uniferoz, Veet, Visa, VX Syringes, Zindagi Trust
Trade Associations
1. Active member of English Literary Society, Karachi, 2. Member of Press & Information Committee, Faiz-e-Hakimi Council, Karachi