Mofuoa Selebalo
Copywriter
ABOUT
This was a PSA targeted at a people who with a casual approach to the dangers of driving under the influence. The concept was centred around finding a different way of illustrating how your decision making in impaired when under the influence, and that ultimately, "there is no such thing as an accident if you deliberately opt to drink and drive.
MADEIT CREDITS
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City of Cape Town (local/provincial government)Client
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Mofuoa SelebaloCopywriter
Back to No such thing as an accident project