About me

I've worked for some of the most creative shops in Brazil, such as Almap BBDO, OGILVY São Paulo and DM9DDB and I am currently Creative VP at W3haus, the most awarded Brazilian independent agency on Cannes Lions 2016. My background is digital and direct advertising, but I spent 8 years leading integrated and traditional campaigns as well. I was lucky enough to win more than 140 advertising awards trophies, including 21 Cannes Lions (4 this year), D&AD, London International Advertising Awards, One Show, Webby Awards, DMA Echo Awards, Clio Awards, among many others. However, much more than these awards, I am proud of building teams that help clients to innovate and build successful business cases for their companies. I was also a jury member for some important festivals like Cannes Lions, D&AD, London Awards, New York Festivals, El Ojo, Fiap, Brazilian Creative Club, among others. And I've proudly concluded the Creative Leadership Programme from Berlin School.

Skills

Copywriting, Creative Direction, Creative leadership, Digital Strategy, integrated campaigns

Sector Experience

Automotive, Consumer Durables, home appliances, Information Technology

Awards

Brazilian Creative Club Grand Prix, Cannes Lions - Bronze, Cannes Lions - Gold, Cannes Lions - Shortlist, Cannes Lions - Silver, Clios - Silver, Echo Awards Gold, Echo Awards Silver, El Ojo Grand Prix, Fiap Grand Prix, London Awards Gold, London Awards Silver, One Show - Bronze Pencil, One Show - Gold Pencil, One Show - Merit, One Show - Silver Pencil, Webby Awards Winner

Clients

Allianz, Allianz Insurance, Audi, Brastemp, Coca-Cola, ibm, Intel, Philips, volkswagen