About me

ECD / Creative Partner at Fitzroy and partner United Playgrounds.

President at Dutch creativity awards 2023, jury member fast moving Esprix 2024

I am a creative director with 20+ years experience. I've honed my conceptual skills at advertising agencies Havas Worldwide, Imagine, Y&R, TBWA and Publicis and developed my entrepreneurial and digital skills as co-founder of an agency which focused on media neutrality.

I've won 150+ national and international awards such as Cannes Lions 2009, 2010, 2011, 2017, 2018, 2019, 2020,2021, 2022, Eurobest, Pencil, SpinAwards, Esprix, SAN, Accent, FWA, Effie, D&AD and many more.

The award winning work was made for automotive(Mercedes-Benz, Jaguar, Renault, FCA) fashion retail (Hunkemöller, Van Gils, Wefashion, Hema), insurance (Delta Lloyd) and consumer finance (Ohpen), FMCG, supermarkets (Albert Heijn), consumer electronics (Samsung, Philips) Lay's and Danone for food, charities and public awareness campaigns.

I have proven to be able to successfully launch brand campaigns and activate them across different touch points from video, print, digital to product design.

I am a modern customer experience thinker who helps brands connect with their target audience in a rapidly changing world.

I am also a well-known speaker at art schools, universities like Amsterdam VU, Arizona State University and InHolland, The Solar Future and Endemol.

Work I have made: .net/mischaschreuder

Awards

Cannes Film - Caméra d\'Or, Cannes Lions - Bronze, Cannes Lions - Silver, D&AD Award - Graphite Pencil, EPICA Award - Bronze, EPICA Award - Gold, EPICA Award - Silver, Eurobest Award Gold, Eurobest Award Silver