About me

Versatile, widely experienced native English senior copywriter with a passion for constructive content that truly satisfies target audiences.
Having emerged from a background in sales, marketing and publicity, I have an acute sense of where every communication asset fits into the behavioural chain-reaction. And with over 25 years' experience working with a varied portfolio of international clients, I'm as used to juggling demands as I am to crossing linguistic and cultural boundaries.
If I have to name a speciality, it's being the outsider. By approaching every project with an uncontaminated view, and questioning every loose end, I cut through the internal assumptions which can leave external target audiences confused.
Having lived in the Netherlands for 28 years, I also provide transcreation (translation + naturalisation) from Dutch to English.

Skills

Copywriting, Translation

Sector Experience

Branding, Catalogues & Brochures, Communications, Online / Web

Clients

alblas, bayer, City of Genk, Damen Services, Douwe Egberts, Dutch Flower Group, Duvel-Moortgat Breweries, Elsevier, Flexa, Heineken, KLM, LEXON, Nipo, NVM NOM, PF Concept, Philips, Ricoh, Sikkens, Staples Europe, Stolt Tank Containers, Tanis, Vanderlande Industries, Woonstad Rotterdam, Zpeer