Social commerce: why we must not ignore this new ROI goldmine
As we ease back into a new normal and things start opening up again, there are new avenues of profits for brands and advertisers worldwide that simply can't be ignored.
Our favourred social media platforms have turned into proper digital...
How Luxury Brands Can Stand Out in 2024 #PurposeMonth
The past two years have seen the luxury market expand exponentially, and market predictions suggest that this year will be no different. McKinsey forecasts the luxury goods market to increase by 2-4% in 2024, propelled by digital innovation,...