About me

Associate Creative Director, PriestmanGoode

Michael Davies is a passionate maker and design leader with over 16 years of experience crafting beautiful, memorable experiences that deliver for both users and stakeholders. As Associate Creative Director at PriestmanGoode, he leads projects across all sectors of transport and passenger experience design, shaping innovative solutions that enhance mobility and the built environment.
Michael's career spans multiple industries, from consumer electronics and automotive to aviation, rail, marine, and the medical sector. At Native Design, he worked on high-end products for Bowers & Wilkins, Bang & Olufsen, Hewlett-Packard, Microsoft, Novo Nordisk, and Coloplast. He was also part of the pioneering team at Arrival Automotive, developing next-generation vehicles and manufacturing processes from the ground up.
With a hands-on approach to design, Michael blends craftsmanship, strategic thinking, and collaboration to push creative boundaries. His work is driven by a belief that great design should not only be visually compelling but also deliver seamless, human-centred experiences that create lasting impact.