About me

Twenty years. Four cities. One rule: if it doesn't feel real, it won't work. Started in San Juan, made stops in LA and NYC, and landed in Miami. Still allergic to work that plays it safe. Agency vet. Creative leader. Business owner. Educator. The kind of creative executive who understands that great work isn't just about ideas, it's about building the systems, teams and strategies that make those ideas perform.

My work has been recognized by international platforms such as Clio, One Show, LIA, Cannes Lions, New York Festivals, The Drum, El Sol, AdAge, Adweek, & Ads of the World.

Michael's work

Stop The Cycle

Broken Crayons

1,475
9

Broken Crayons

FIFA World Cup: Like Never Before

A Different Experience

Learn Live Grow

Sip It

# Captioned By Cava : Social Activation

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