About me

Twenty years. Four cities. One rule: if it doesn't feel real, it won't work. Started in San Juan, made stops in LA and NYC, and landed in Miami. Still allergic to work that plays it safe. Agency vet. Creative leader. Business owner. Educator. The kind of creative executive who understands that great work isn't just about ideas, it's about building the systems, teams and strategies that make those ideas perform.

My work has been recognized by international platforms such as Clio, One Show, LIA, Cannes Lions, New York Festivals, The Drum, El Sol, AdAge, Adweek, & Ads of the World.

Michael's work

Lexus IS: Style

Lexus: LFZ Concept Premiere

Lexus IS: Freestyle

OOPS - LOOKS LIKE YOU HAVE JAVASCRIPT OFF. THIS SITE WON'T WORK WITHOUT IT.
NEED HELP IN TURNING IT ON? YOU CAN FIND INSTRUCTIONS HERE FOR YOUR BROWSER.