About me
A concept-driven, strategic, copy-loving creative, I figure out ways for brands to attract and interact with audiences. The world is changing by the second, which means that brands have to continually re-imagine how they connect with people. Part of my self-imposed goal is to get inside the minds of consumers, customers, influencers and businesses and move with them on their journey.
After starting my career with pen, pad and brain, I joined the 90s digital revolution and have shaped my craft across print, digital and social media in equal measure. I am driven by insight and knowledge and enjoy working with smart people who never fail to surprise and delight. I have created ideas and campaigns across in-store, FMCG, advertising, brand, direct marketing, experiential and social for brands both big and small, weaving words and pictures that resonate with the right audiences.
Skills
Advertising, B2B, B2C, Brain storming, Campaign Planning, Copywriting, Creative Direction, creative strategy, Digital Strategy, Event Design, Experiential Marketing, Graphic Design, idea generation, Management, Point of Sale Design, Print Design, Promotions, Retail Design, Script Writing, Social Media, team leadership, Typography, Web Design
Sector Experience
Advertising, b2b, b2c, Banking, Branding, Consulting Services, Digital (SEO, PPC, SEM...), direct marketing, Email, experiential, FMCG, Household Goods, In-Store, Outdoor, Radio, Retail, social media, Telecoms
Awards
Clients
AkzoNobel, BMW, Glenfiddich, Greene King, Mars Chocolate UK Ltd, McVities, Molson Coors, Nestlé, Osram, PepsiCo, Symantec Norton, Tilda, Vodafone