Matthew Designer

ABOUT

Using the natural action of holding a coffee cup and Starbucks’ custom of writing people’s names on their orders to create a powerful image with a personalised message.

The idea was developed in collaboration with copywriter Paul Bond and was nominated in two categories at the 2016 Chip Shop Awards – Best Charity Advert and Best Use of an Alternative Media Space. The idea won Chips in both categories, and the Grand Prix.

AWARDS

Big Chip Award
Chip Shop Award

MADEIT CREDITS

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