About me
Dear Sir/Madam,
I would be grateful if you would consider me for your vacant Copywriter position.
Your time is precious so I'll get straight to the point. I'm friendly, bright and hardworking. Here are 10 reasons why you should hire me:
1. I'm an NCTJ-qualified journalist who produces first-rate copy quickly and accurately, to length and on time.
2. A flexible copywriter, I have three-and-a-half years' experience producing a wide variety of B2B and B2C content for print and online.
3. I'm comfortable writing for different audiences, adopting different tones of voice and adhering to alternate style guides and design rules.
4. I read English Literature at Durham University and earned A grades in English at GSCE and A-level. You'll be employing someone with flawless spelling, punctuation and grammar.
5. With a decade's experience in broadcast television, one of my greatest strengths is the ability to produce high quality video and audio content.
6. My NCTJ Essential Media Law qualification and experience of Ofcom and ASA guidelines means I have a good working knowledge of copyright and advertising law.
7. I understand SEO copywriting and how it can be used to contribute to optimising a website's performance and Google ranking.
8. I have three-and-a-half years' experience liaising with web developers to improve the design and features of Joomla! and Drupal websites.
9. I have Google Analytics training with experience of monitoring website performance, tracking visitors' habits and creating strategies to help guide and increase online traffic.
10. As a shopping television producer I wrote 100s of timed television scripts for a diverse range of products, and one evening made £260,000 in two hours selling a popular dietary supplement.
Thank you for your time reading this covering letter. I attach my CV for your consideration and if you think I might be suitable, please contact me at or on .
Yours sincerely,
Matthew Playford