About me

I am an Art Director and hands-on designer with more than 20 years of experience delivering integrated creative solutions across digital, direct marketing, brand, and advertising channels. Trained in graphic design at Kingston University and the University of Suffolk, my career has spanned agencies and studios in London, Cambridge, Norwich, and Ipswich. I combine strategic thinking with genuine hands-on craft; I am not an Art Director who simply directs from a distance, I develop and produce work myself, and I believe the strongest creative comes from teams who genuinely enjoy working together.

Across my career I have led creative work for a genuinely broad client base including Pfizer, BT, Sky Arts, UNICEF, WaterAid, British Gas, Cartoon Network, HSBC, RBS, and Aviva, among many others. For Aspall Cyder I looked to the Chevallier brothers' own story for inspiration, then let a personal fascination with steampunk shape a visual identity that put the brand's craft and entrepreneurial roots at the heart of the work. I built the visual identity for Pfizer's UK schools programme on antimicrobial resistance, giving infection awareness and vaccine messaging a look that would genuinely resonate with a young audience. Earlier in my career I played a part in shaping the ideas behind Sky's widely known Fairy Tales advertising work at SapientNitro+DaD, including the memorable Goldilocks broadband line. More recently I have started weaving AI into my creative workflow alongside traditional hand-craft, most notably on the Verre Anglais project, to get the finished work looking exactly right.

I am now looking for an Art Director & Integrated Designer role within an advertising or creative studio environment. I bring conceptual thinking, hands-on production skill, and motion and animation experience to every brief, and I genuinely enjoy mentoring emerging designers alongside my own creative work. I welcome enquiries from studios looking for a collaborative, down-to-earth creative who can be trusted with both the big idea and the finished artwork.

Skills

Advertising, After Effects, Art Direction, B2B, B2C, Brand / Logo Design, Branding, Creative Direction, Direct Mail, Graphic Design, Illustration, Photoshop

Sector Experience

Advertising, Education, Energy, Hospitality, Information Technology

Clients

Adnams, Aspall Cyder, BT (British Telecommunications), PFIZER, Philips, Sky Arts, Soccer Aid, Warburtons