About me

Mark Wollney, Executive Vice President Digital, is both a skilled marketer and an expert at harnessing the power of digital. Mark currently manages a team of over 70 and is responsible for every phase of the agency's digital initiatives from strategy to deployment to measurements.
With 25 years of experience in the consumer and B-to-B sectors, Mark started his career with Citibank as a Marketing Manager when digital was literally in its infancy. By pushing limits and embracing digital without fear, Mark pioneered the development of Citibank's first Web program—a banner ad campaign to get their customers to go online. He continued to expand Citibank's online presence with micro-sites, tracking and analytics.
After leaving Citibank, Mark worked in several agencies, heading their digital teams. Before coming to Aspen, he worked at W.W. Grainger where he oversaw all marketing efforts and managed their content team. By introducing small businesses to the Web's effectiveness as