Mark's work
About Mark
As a conceptual and award-winning copywriter and Creative Director I have worked on traditional advertising, marketing and integrated lead generation campaigns that deliver massive returns on investment. In one instance, Land Rover realised a 700% ROI in a single Range Rover direct marketing campaign.
Pitches won include MTN mobile operator, ABSA Bank, Volvo and Land Rover. In 27 years working as a copywriter I have worked on leading technologies accounts Dell EMC, Microsoft, Symantec and IBM, financial accounts American Express, ABSA Bank, Visa and Mastercard, FMCG brands Coca-Cola, Dulux, LG, and Samsung, automotive brands Jaguar, Land Rover and Volvo.
As Copy Creative Group Head I led creative teams and served as brand custodian for Volvo, Dell EMC and Mercedes-Benz. I am also skilled at using the CRM application, Salesforce.
Pitches won include MTN mobile operator, ABSA Bank, Volvo and Land Rover. In 27 years working as a copywriter I have worked on leading technologies accounts Dell EMC, Microsoft, Symantec and IBM, financial accounts American Express, ABSA Bank, Visa and Mastercard, FMCG brands Coca-Cola, Dulux, LG, and Samsung, automotive brands Jaguar, Land Rover and Volvo.
As Copy Creative Group Head I led creative teams and served as brand custodian for Volvo, Dell EMC and Mercedes-Benz. I am also skilled at using the CRM application, Salesforce.