About me
Visual advertising has been my passion, growing up, TV ads were my favorite part of the evening. I got my degree in directing theatre and digital arts, where I wrote and directed a few short films, one of them won 'best screenplay' at a local film festival. In my spare time, I enjoy hobbies that engage the creative part of my brain, photography, writing, listening to live music, traveling, and VR gaming.
Even though digital advertising was my preferred career, I went into software sales at a few startups after college. I started as an inside sales rep and became an Enterprise Account Executive - closing fortune 500 accounts, multi-year agreements, and overachieving quota. As a sales executive, I worked with clients to pinpoint their challenges and provided suitable solutions. I helped our sales enablement team by writing email/call scripts, pitch decks, and product handbooks. After generating millions of dollars in pipeline and over a million dollars in closed business, I used the money and experience I gained to start an ad agency focussed on video production. I hired a team of five talented designers and producers, and rented an office with a film studio in Livermore, CA. We made ads for fantastic companies like Pill Club, TechCrunch, Jarvish, Upstock, and many more. While managing the team, I was also in charge of generating leads, closing business, conducting briefs, writing copy, and directing ads.
Skills
Advertising, Copywriting, Creative Direction, Digital Marketing, Directing, Experiential Marketing, Filming, Producing, Sales
Sector Experience
Information Technology, New Media