. . .

About me

When an agency has 10 days to win a piece of business, they don't need another generalist. They need an art director who's done this before, fast, at a senior level, with the craft to back it up.

That's the work I do.

I've spent 20 years as a Creative Director (Art) in healthcare and pharma advertising, and for the last two, I've done it exclusively on a freelance basis — parachuting into agencies to lead new business pitches, launch campaigns, and rebrands under real deadline pressure. I currently do creative for 12-16 competitive pitches a year with 4 wins last year for agencies including Klick, FCB Health, Area 23, InVivo Communications, and BGB.

Before going independent, I spent nearly a decade as part of The Bank, FCB Health's senior conceptual group — the team agency leadership called in for high-stakes new business and flagship creative. That work included the nationally recognized "My Way" campaign for Cologuard, a Manny Award-winning philanthropic campaign for the TB Alliance, and an MM&M Gold Award-winning consumer site for Stiolto.

What I bring to a pitch:
→ Concept-to-presentation speed, without shortcuts. I've integrated AI tools like Midjourney into my process to move ideas from brief to polished visualization in days, not weeks — while keeping the strategic thinking a winning pitch actually requires.
→ Range across the full pitch deliverable set: TV, digital, HCP and DTC campaigns, CRM, social, print, and experiential.
→ Comfort at every altitude — concepting solo, working with my writing partners, leading multidisciplinary teams under a compressed timeline, and presenting directly to client leadership when the business is on the line.

I'm based in Connecticut outside of NYC and available remote or hybrid for freelance engagements — new business pitches, launch campaigns, or creative leadership gaps that need to be filled now, not next quarter.

If your agency has a pitch coming up and needs senior firepower, let's talk.

Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm, Remote

LocationNew Haven, CT, United States

Skill LevelSenior

LanguagesEnglish

Tagged Job TitlesCreative Director, Artworker, Creative Team

Recommendations

Currently No Recommendations

Skills

AI Assisted concepting, Art Direction, New business pitch development

Sector Experience

Beverages, Healthcare, Hotels & Resorts, lottery, Packaged goods, Pharmaceutical, Travel & Leisure

Clients

Area 23, BGB advertising, FCB Health, invivo communications, klick health

Awards

Addy Awards Gold, Effie\'s - Gold, mannies

CV / Resume

Mark's CV/Resume

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Creativepool member since 10 July 2026

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Mark's work

Lewmar

It's not about the boat

Cough it up

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