About me

Creative, data-savvy Digital PR & SEO Strategist with 3+ years of experience driving traffic, links, and visibility for eCommerce, lifestyle, and beauty brands. I specialise in getting brands seen by the right audiences—whether that's placing expert commentary in Forbes, securing viral press hits for products, or lifting organic traffic by 12,000% through smart on-page work.

I excel at working across media, search, and social platforms, whether it's identifying potential issues in public opinion, developing quick response plans for news, or working with influencers to connect with audiences.

Clients have included TALA by Grace Beverley, Vitabiotics, and NotOnTheHighStreet, with coverage spanning POPSUGAR, Hollywood Reporter, Refinery29, and Marie Claire. Whether boosting domain authority or handling reputation under fire, I bring high-impact thinking and hands-on delivery.

Currently open to projects in digital PR, media relations, SEO content, crisis communications, and reputation management.

Skills

Ahrefs, Brand Sentiment Analysis, CMS Management (WordPress, Shopify), content strategy, Crisis PR, digital pr, Google Analytics (GA4), Influencer Marketing, Keyword Research, media relations, On-Page Optimisation, Press Outreach, Reactive PR, Reputation Management, SEMRush, SEO, Technical SEO

Sector Experience

Arts, Beauty, Brand Management, Branding, Creative Services, Crisis, Digital (SEO, PPC, SEM...), E-Commerce, Entertainment, Fashion, Food & Beverages, Media, Music

Clients

Adidas, Diamonds Factory, Not on the High Street, TALA (Grace Beverley), Vitabiotics