About me
Marie Claire Maalouf is the Chief Creative Officer across EMEA and the Middle East at Edelman.
Since starting her career in 2006 at BBDO, Marie Claire has worked across an extensive portfolio of international and MENA brands, including Mars, J&J, PepsiCo, Essity, and Annahar Newspaper. Her work is driven by a clear purpose: to create ideas that add real value and meaningfully improve people's lives.
As Chief Creative Officer across EMEA, Marie leads creative across 13 markets, overseeing work for Edelman's clients across corporate, energy, financial services, FMCG, healthcare, art and culture, and technology sectors.
Her work has earned her hundreds of accolades at the industry's most prestigious global and regional award shows, including multiple Grands Prix at Cannes Lions and the first D&AD Yellow Pencil awarded to the MENA region (2022). In 2023, she was named the third Most Awarded Executive Creative Director in the world and was ranked top CCO for Content & Digital in 2025.
Her belief in creativity as a force for positive change extends beyond her professional work. Alongside her creative leadership, Marie Claire draws on holistic disciplines including Professional Kinesiology Practice and her ongoing practice of Pranic Healing. These practices inform how she approaches her work, bringing a high sensitivity to human behaviour, cultural context, and societal dynamics, and helping her shape ideas that address real-world challenges with responsibility, empathy, and long-term impact.
For more information and awards won please visit my website marieclairemaalouf and type .com
Skills
Sector Experience
Arts&Culture, Destinations, FMCG, Heathcare, Real Estate / Property
Awards
Cannes Lions - Grand Prix, Cresta - Grand Prix, D&AD Award - Yellow Pencil/White pencil, Dubai Lynx - Grand Prix, Gerety Gold, Glass Lion, LIA - Grand, Loeries - Grand Prix
Clients
ADCB, Annahar, Dettol, Essity, J&J, Mars, Nakheel, Pepsi, RCRC, Reckitt Benckiser, Unilever, WFC, WMC