About me

Conceptual creative director, with 14 years of experience living in London. I specialise in pop culture with a strong focus on PR , working for agencies like Anomaly, David Miami, Gut, The &Partnership, FCB, Wunderman Thompson, DDB, GREY, Kindred, Gyro and Dentsu.
Throughout my career, I've worked for local and global brands like Coca-Cola, Volkswagen, Facebook, Amazon, P&G, Unilever, Heineken, Disney, BBVA, Mondelez and Clorox, going from TV to Digital/Social, Activations, Gaming and PR. During this time, I've won local and international awards (New York Festival, Effie, Ojo de Iberoamérica), important pitches (Toyota, Flora), and created viral campaigns with +90% positive reactions that increased the brand's market share (Halls). My last campaign (Trident US) generated 9 Billion impressions.

Skills

Advertising, Art Direction, Brain storming, conceptual, Content, Creative Direction, Digital Marketing, integrated, Social Media

Sector Experience

Advertising, Automotive, Broadcasting, Communications, Creative Services, Fashion, FMCG, Food & Beverages, Footwear & Accessories, Mobile, Music, New Media, Personal Care, Retail, Social Network / Community

Awards

circulo de creativos argentinos, Effie\'s - Silver, El Sol, Lapiz silver, New York Festival - Finalist, ojo de iberoamerica, Premios Clarin Gold

Clients

Amazon Prime Video, Clorox, Coca-Cola, Disney, dove men care, Facebook, Falabella, Flora, Gillette, GlaxoSmithKline, Heineken, Moet Chandon, Mondelez, Netflix, Nokia, P&G, Pantene, paramount channel, Tide, Toyota, volkswagen