About me

Imagine a blank canvas. Not a physical one, but a client's vision waiting to be brought to life. That's what excites me as an Art Director with over 10 years in advertising and digital marketing. I thrive on collaborating with talented minds to transform that vision into impactful designs that resonate with audiences and deliver tangible results.

My journey has been one of continuous learning and problem-solving. Early in my career, I encountered a challenging project for a government organization. Their social media presence felt flat, failing to engage their target audience. I spearheaded a content strategy that delved into audience insights. By understanding their needs and interests, we crafted engaging content that resonated. The results

Collaboration is the heart of a successful project. Leading a team of designers and copywriters for a startup's brand identity and website was a true testament to this. Brainstorming sessions were filled with diverse perspectives, and together we crafted a brand voice and visuals that captured the essence of their mission. This collaborative effort translated into a 50% increase in website traffic and a successful launch, propelling their brand forward.

Building strong client relationships is another pillar of my success. Spearheading a redesign of sales operations for a consortium of key clients like BP Visco, Anadolu Medical Center, Cargas, and Taj Digital Health involved extensive collaboration and trust-building. After carefully listening to their needs and concerns, we developed a solution that effectively addressed their challenges. The outcome

My passion extends beyond design. Mentoring junior designers fuels my desire to give back and foster a thriving creative community. I am also a lifelong learner, actively seeking professional development opportunities and volunteering initiatives.

Let's connect and discuss how I can help transform your vision into impactful, results-driven design.

Skills

Advertising, Art Direction, Brand Management, Communications, Creative Direction, Digital Art, Digital Marketing, Graphic Design, Post Production, Presentation, Print Design, Problem Solving, Team Management, Typography, Visual Layout

Sector Experience

Accounting & Finance, Advertising, Automotive, Banking, Catalogues & Brochures, Construction, Consulting Services, Creative Services, Digital (SEO, PPC, SEM...), Exhibitions, Food & Beverages, Government, Healthcare, Information Technology, Lighting, Oil & Gas, Outdoor, Personal Care, Technology

Clients

aio, Anandolu, banque misr, bp visco, Cairo Medical, National Motors, ngv, obeikan digital solutions, OKAZ, ORC Construction, TAJ Digital Health, Triangle