About me

I'm in the fairly rare position of having superb editing, writing
and subbing skills balanced with five years' technical experience of
creating and upgrading websites for a national publishing company.
SEO is my passion and I strongly believe in a holistic approach -
uniting editorial, technical and community-building skills, seasoned
with a bit of search engine and internet trend-following - to make a
website that gets the traffic and momentum it deserves.
As a front-end developer, I work as part of a team to deliver a
solid, progressive web 2.0 product.
As a web designer I've been designing sites for 6 years, matching
design to content and demographic.
As the Editor and Marketing Director of *, I've
taken an unknown commodity and turned it into a recognised brand with a
holistic and effective approach to demographics, content, SEO,
trend-spotting, template structure, community building and
aesthetics.
As a freelance writer, I write to any house style, having had a
celebrity gossip blog on Now Online, written book and food reviews for
Country Life Online, and numerous humurous yet informative articles for
Mookychick Magazine.
SPECIALITIES
Editorial skills, Branding and identity, SEO, PHP, CSS,
trend-spotting, liasing with technical teams, third parties and
stakeholders to achieve the desired result.