. . .

About me

Maciek Michalski is a highly acclaimed South African executive creative director, designer, and branding expert with more than two decades of experience in advertising and design. He has held senior leadership roles focused on mentoring teams, providing strategic direction, and delivering award-winning creative work.

Originally from Poland , Maciek is recognised as one of the country's leading creative thinkers. He is known for his collaborative approach, curiosity-driven process, and ability to create memorable, culturally resonant brand identities that fuse African perspectives with global appeal. At the heart of his philosophy is building strategic brands with depth and distinctiveness through compelling storytelling. Maciek's work spans the globe, with projects delivered for clients in the UK, US, Italy, Poland, Netherlands, and New Zealand.

Maciek is a seven-time judge for the Loerie Awards (South Africa's premier creative honors) and has been ranked among the Top 3 Design Studios, Top 3 Creative Directors, and featured in the Top 25 Creative Directors (Creative Pool) multiple times.

Since co-founding Hitchcock Michalski in 2014 with Fiona Hitchcock, Maciek Michalski has served as Design Director and Founding Partner, driving the boutique branding agency's growth into a globally recognised player in strategic brand design.

Under his creative leadership, the studio has specialised in distinctive, culturally nuanced identities for clients across Africa - Nigeria, Rwanda, Zimbabwe and beyond (USA, Italy, New Zealand).

His hands-on approach, starting every project with pencil and paper and drawing inspiration from art, architecture, fashion, and film, has consistently delivered bold, distinctive work that helps brands navigate complex market challenges.

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Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm, Part time, Remote

LocationSomerset West, Cape Town, South Africa

Skill LevelSenior, Director

LanguagesEnglish, Polish, Afrikaans

Tagged Job TitlesCreative Director, Branding Designer

Ranking

#14 Ranked Creative Director

Achievements

studiopro:Maciek was verified as a studiopro on 18th March 2022Pro member:

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Top 25Creative DirectorContributor:

Maciek has been a Contributor since 18th March 2025.

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Recommendations

5.0

From 2 Recommendations

Skills

Brand Management, Branding, Creative Direction, Directing, leadership, mentorship

Sector Experience

Accounting & Finance, Banking, Education, Finance, Hotels & Resorts, Oil & Gas, Retail, Travel & Leisure

Awards

Clios - Shortlist, Clios - Silver, D&AD Award - Nomination, Loeries - Bronze, Loeries - Gold, Loeries - Grand Prix, Loeries - Silver, One Show - Merit

Trade Associations

Advertising Association

CV / Resume

Maciek's CV/Resume

Activity

Connections1,018 Followers1,070 Following7,939

Views20,995

Creativepool member since 9 September 2020

Maciek's Followers

Cybil Maradza

Design Consultant

Zimbabwe

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Photoindustrial - Fernando Bergamaschi

Brazil

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Erick Kwashie

Script Developer | Script Editor |, Freelance

United Kingdom

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Pancho González

Co-Founder & Chief Creative Officer, Inbrax Chile

Chile

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Nicky Ovidiu

United Kingdom

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John Spires

3D visualiser, Self employed

United Kingdom

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Peter Jackson

Photographer, Self employed

United Kingdom

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Jamie Steedman

Freelance Motion Graphic Designer and Editor, Flayr FX Limited

United Kingdom

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Patricia Morales

Creative Designer

United Kingdom

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Alexandre Azevedo

Visual Designer, LUKSO

Portugal

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Steve

Studio Manager, Eat With Your Eyes

United Kingdom

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Iñaki Bonel

Founder & Video Producer, Framefox Video

Spain

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Becks Wise

Surface Pattern Designer, Illustrator, Freelance

United Kingdom

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Rachelle Meyer

Illustrator / Comics Creator, freelance

Netherlands

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David

Product Design Director

Sweden

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Howard

CG / Visual Effects Artist and Motion Designer

United Kingdom

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Pete Muller

photographer

United Kingdom

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Hakan Onay

Motion Graphics Designer/Video Editor/3D Artist, Freelance

United Kingdom

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James Wadsworth

Outdoor Artworker and Designer

United Kingdom

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Rachael Parsons

Illustrator

United Kingdom

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