. . .

About me

Maciek Michalski is a highly acclaimed South African executive creative director, designer, and branding expert with more than two decades of experience in advertising and design. He has held senior leadership roles focused on mentoring teams, providing strategic direction, and delivering award-winning creative work.

Originally from Poland , Maciek is recognised as one of the country's leading creative thinkers. He is known for his collaborative approach, curiosity-driven process, and ability to create memorable, culturally resonant brand identities that fuse African perspectives with global appeal. At the heart of his philosophy is building strategic brands with depth and distinctiveness through compelling storytelling. Maciek's work spans the globe, with projects delivered for clients in the UK, US, Italy, Poland, Netherlands, and New Zealand.

Maciek is a seven-time judge for the Loerie Awards (South Africa's premier creative honors) and has been ranked among the Top 3 Design Studios, Top 3 Creative Directors, and featured in the Top 25 Creative Directors (Creative Pool) multiple times.

Since co-founding Hitchcock Michalski in 2014 with Fiona Hitchcock, Maciek Michalski has served as Design Director and Founding Partner, driving the boutique branding agency's growth into a globally recognised player in strategic brand design.

Under his creative leadership, the studio has specialised in distinctive, culturally nuanced identities for clients across Africa - Nigeria, Rwanda, Zimbabwe and beyond (USA, Italy, New Zealand).

His hands-on approach, starting every project with pencil and paper and drawing inspiration from art, architecture, fashion, and film, has consistently delivered bold, distinctive work that helps brands navigate complex market challenges.

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Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm, Part time, Remote

LocationSomerset West, Cape Town, South Africa

Skill LevelSenior, Director

LanguagesEnglish, Polish, Afrikaans

Tagged Job TitlesCreative Director, Branding Designer

Ranking

#46 Ranked Creative Director

Achievements

studiopro:Maciek was verified as a studiopro on 18th March 2022Pro member:

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Contributor:

Maciek has been a Contributor since 18th March 2025.

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Recommendations

5.0

From 2 Recommendations

Skills

Brand Management, Branding, Creative Direction, Directing, leadership, mentorship

Sector Experience

Accounting & Finance, Banking, Education, Finance, Hotels & Resorts, Oil & Gas, Retail, Travel & Leisure

Awards

Clios - Shortlist, Clios - Silver, D&AD Award - Nomination, Loeries - Bronze, Loeries - Gold, Loeries - Grand Prix, Loeries - Silver, One Show - Merit

Trade Associations

Advertising Association

CV / Resume

Maciek's CV/Resume

Activity

Connections1,020 Followers1,072 Following7,935

Views21,557

Creativepool member since 9 September 2020

Maciek's Connections

Ndumiso Ncube

South Africa

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Gazal Sapra

Student, Coventry University

United Kingdom

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Faisal Anwar

Managing Director, Arham Technologies

Pakistan

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Kaleb Assefa

Writer | Director | Social media consultant | Entrepreneur | Branding expert |, Firtuna

Ethiopia

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Anita Olivares

Retoucher

Spain

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Louise Beynon

Illustrator

United Kingdom

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Tomoya Suzuki

CEO, Creative Producer, STORIES

Japan

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Bogdan Csalai

Film-maker, Csalai Bogdan

Romania

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Aaron Thompson

Administrator

United Kingdom

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Carin Thomas

Graphic Designer

South Africa

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Haythem Hajji

Ux/Ui designer

Tunisia

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Scott Wallace

Puppeteer, Wallace Puppets

United States

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Agustina Maciel

Photographer - Film

Argentina

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Chadwick Halbritter

Executive Creative Director, Nomad

United States

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Dom Dwight

Marketing Director, Taylors of Harrogate

United Kingdom

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Ilya Levashev

3D artist

Sri Lanka

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Geoffrey Duch

CG Supervisor / Sr CG artist / Sr Lighting TD, ADM Studio

Switzerland

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Phillip Hoss

Chief Investment Officer

United States

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Dairys Escoto

Compositor

United States

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Ruby Ballantyne

Student, Met Film School

United Kingdom

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