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About me

Maciek Michalski is a highly acclaimed South African executive creative director, designer, and branding expert with more than two decades of experience in advertising and design. He has held senior leadership roles focused on mentoring teams, providing strategic direction, and delivering award-winning creative work.

Originally from Poland , Maciek is recognised as one of the country's leading creative thinkers. He is known for his collaborative approach, curiosity-driven process, and ability to create memorable, culturally resonant brand identities that fuse African perspectives with global appeal. At the heart of his philosophy is building strategic brands with depth and distinctiveness through compelling storytelling. Maciek's work spans the globe, with projects delivered for clients in the UK, US, Italy, Poland, Netherlands, and New Zealand.

Maciek is a seven-time judge for the Loerie Awards (South Africa's premier creative honors) and has been ranked among the Top 3 Design Studios, Top 3 Creative Directors, and featured in the Top 25 Creative Directors (Creative Pool) multiple times.

Since co-founding Hitchcock Michalski in 2014 with Fiona Hitchcock, Maciek Michalski has served as Design Director and Founding Partner, driving the boutique branding agency's growth into a globally recognised player in strategic brand design.

Under his creative leadership, the studio has specialised in distinctive, culturally nuanced identities for clients across Africa - Nigeria, Rwanda, Zimbabwe and beyond (USA, Italy, New Zealand).

His hands-on approach, starting every project with pencil and paper and drawing inspiration from art, architecture, fashion, and film, has consistently delivered bold, distinctive work that helps brands navigate complex market challenges.

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Details

AvailabilityLooking for work

ContractPerm, Freelance, Temp-Perm, Part time, Remote

LocationSomerset West, Cape Town, South Africa

Skill LevelSenior, Director

LanguagesEnglish, Polish, Afrikaans

Tagged Job TitlesCreative Director, Branding Designer

Ranking

#46 Ranked Creative Director

Achievements

studiopro:Maciek was verified as a studiopro on 18th March 2022Pro member:

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Contributor:

Maciek has been a Contributor since 18th March 2025.

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Recommendations

5.0

From 2 Recommendations

Skills

Brand Management, Branding, Creative Direction, Directing, leadership, mentorship

Sector Experience

Accounting & Finance, Banking, Education, Finance, Hotels & Resorts, Oil & Gas, Retail, Travel & Leisure

Awards

Clios - Shortlist, Clios - Silver, D&AD Award - Nomination, Loeries - Bronze, Loeries - Gold, Loeries - Grand Prix, Loeries - Silver, One Show - Merit

Trade Associations

Advertising Association

CV / Resume

Maciek's CV/Resume

Activity

Connections1,020 Followers1,072 Following7,935

Views21,555

Creativepool member since 9 September 2020

Maciek's Connections

Keith

Freelance Senior Artworker, Dorrington Creative Ltd.

United Kingdom

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2

Paul

Creative Copywriter & Strategist

United Kingdom

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Alfonso Rosso

Illustrator & Character Designer, Freelance

Uruguay

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392215

Edelman

United Kingdom

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The Yard Creative

United Kingdom

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Gianfranco

Creative Director / Designer, gianfrancofagotto.name

United Kingdom

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Ivaylo Gogov

Product Design Expert, SAP

Bulgaria

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Kishore Ghosh

concept artist, ygt game

India

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Scott

3D Artist, Scott Ramsay Design Limited

United Kingdom

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Cory Reid

Freelance Illustrator, Cory Reid Illustration

United Kingdom

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Andy

Creative Artworker

United Kingdom

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Dan Smith

Senior Graphic Designer, Self Employed

United Kingdom

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Paul

Creative/Design Director and Designer, U037

United Kingdom

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Arindam Duttgupta

Creative Consultant / Art Director, Self

India

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Timothy

Senior Creative

United Kingdom

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ecce.

United Kingdom

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Garri Makichyan

Architect/ Interior Designer, GMG INTERIORS

Armenia

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Eloah (Julie Rodriguez)

Creative Multimedia producer, Eloah Production

United Kingdom

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Andre Pedroso

CCO, MullenLowe Delta

United States

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Osamu Watanabe

Graphic Artist, 3D Artist, Freelance

Germany

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