About us

Lucid Representation looks after eight award-winning photographers, working across portrait, interiors, kids, lifestyle, food and still life. Our photographers are friendly, organised and a pleasure to work with.

Some of our regular clients include editorial, advertising and design clients across the UK, as well as abroad. We're very used to working with a range of people and pride ourselves on making our clients feel relaxed and happy on every shoot. Lucid offers a full production service and can handle all aspects of shoot production, both in the UK and overseas via our network of trusted contacts. From location scouting to model casting, sourcing the perfect props to building sets, we ensure all jobs run smoothly, on time and on budget.

Attention to detail and assembling the right team are key to our approach to each and every brief, no matter the size.

We are certified Covid shoot supervisors and have undertaken AdGreen training to improve the sustainability of our shoots.

We are also members of the AOP and PAL



Sector Experience

Advertising, Books & Periodicals, Communications


AOP Photographer\'s Award


Adam&EveDDB, AMV BBDO, Avanti, Conde Nast, DDB NY, Harrods, Hodder & Stoughton, I-Am, M&C Saatchi, Marks & Spencer, Penguin Group, Together, TUI - THOMSON & FIRST CHOICE, Waitrose

Trade Associations

Photo Agents London, The Association of Photographers

Currently No Client Rating
Project featured:Waitrose Christmas 2020 | Con Poulos
on 13th December 2020
Project featured:David Boni | Ardbeg Whiskey
on 27th February 2021
On the web
2-10 People
Creativepool member since 16 February 2016