Luc Benyon Creative Marketing Strategy

ABOUT

We wanted to promote Expomobilia's role as the construction partner on four separate national pavilions at Expo 2020 Dubai.
We took a thematic approach, covering sustainability, storytelling, collaboration and innovation, as well as interviewing the architects, and engineers behind the buildings. This was all given a creative spin by category-busting art direction from Luke Tonge, and stunning illustration from Max Guther.

MADEIT CREDITS

Annual 2021 ShortlistPavilionGraphic Project featured: on 7th September 2021 Contributor:

Luc Benyon has been a Contributor since 13th February 2018.

Invite x3

Pavilion

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