Lucas Janse van Vuuren Executive Creative Director

ABOUT

Can a dress keep looking fabulous even if you stain it on purpose?
We wanted to put our washing powder to the test in a creative way with what women dread most when it comes to the clothes they love – stains.

Fashion designer, Celeste Arendse, and fashion blogger, Aisha Baker,
tell us a story of how a washing powder made it possible to design
a dress with stains, and keep it fabulous, wash after wash.

Who pooled - Skip #FabulousDressProject