About me

Nothing delights me more than a weighty concept or run-of-the-mill story brought to life in a light, thought-provoking way through the magic of words.

I've made it my mission in life so far to rid the world of zombie-talk. I'm talking about the boring, over-complicated drivel businesses use to make themselves sound more important than they are.

I'm a strategic and creative copywriter with a flair for language and a sharp eye for detail. I love writing and editing, but I've picked up some other handy skills in my career to date.

I'm comfortable working with clients from all kinds of backgrounds, and I've learnt how to sell in my ideas while respecting theirs. I'm a natural collaborator so I'm happy working with other experts, but am equally happy to spend hours with only a keyboard, 6Music and a cup of Yorkshire tea for company.

I enjoy helping clients to:

- develop a brand's tone of voice

- communicate a proposition in an engaging way

- make readers feel like part of a community

- ensure a website is easy to use

- make complicated messages easy to digest.

My experience spans managing web and social media content, crafting and presenting conceptual copy, producing tone of voice and brand guidelines, developing and delivering web content strategy, and writing news and features.

I'd jump at the chance to help some of your clients with their wordy woes.

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Skills

Thinking, writing, delivering., Managing web and social media content, crafting and presenting conceptual copy, producing tone of voice and brand guidelines, developing and delivering web content strategy, and writing news and features.

Sector Experience

Corporate, charity, public sector, commercial.

Clients

Channel five, DWP, Freshfields, JTI, Levis, SAP, Which?