About me

I'm a senior creative copywriter presently working in the digital education field. In my present position I've worked on brands including Harvard, the University of Cambridge, MIT and Oxford.

I come from a digital and SEO background, with a clear understanding of the principles that guide search engine optimized copy and best

practices.

My experience extends to writing B2B and customer-facing copy, as well as supporting different departments in the organization to develop brand tone and voice for all copy that leaves the company. I also have experience in conceptualizing, developing and brainstorming creative ideas with other members of the creative team.

I am a native English speaker, and completely fluent in Afrikaans, which is really similar to Dutch.

Creative copywriter with 8 years' experience in the digital marketing and edtech space.

Experience extends to ATL, TTL and BTL copy, including conceptualisation. Some of the brands I've worked on include Harvard, Oxford and MIT Sloan.

Based in Cape Town, South Africa, but collaborating with freelance clients from the UK.

Print, radio, digital, B2B & B2C

Skills

Advertising, Content, Content Management, Copywriting, Editing, Proof Reading, Script Writing, Search Marketing, SEO, Writing

Sector Experience

Advertising, Brand Management, Branding, Communications, Education, Marketing