About me
Hello! :)
I'm Ljubica, an independent graphic designer and visual artist working across brand identity, editorial design, packaging and spatial graphics. I combine conceptual thinking with a systematic design approach, transforming ideas, narratives and cultural contexts into distinctive visual systems that work across both digital and physical environments.
I collaborate with cultural institutions, lifestyle, fashion, tech and art-driven brands. I'm particularly interested in projects where design becomes part of the narrative rather than simply supporting communication.
My practice is rooted in typography, visual storytelling, materiality and research-driven design. I develop identities, editorial projects, packaging, campaign visuals and environmental graphics with a strong focus on long-term visual consistency.
Skills
2D Animation, 2D Graphics, AI, Brand / Logo Design, Branding, Communications, Editorial Design, Illustration, Motion Graphics, Packaging Design, Painting, Photo Editing, Photography, Print Design, Project Design, Retouching, Typography, Visual Layout
Sector Experience
Audio / Visual, Branding, Communications, Design, Packaging